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Website, Social Media & Community Coordinator Job Posting

Join the PARO Team- Hiring a Website, Social Media & Community Coordinator

Position Overview: Are you a creative and tech-savvy University of Guelph student looking to make a real impact? Join us as a Website, Social Media, and Community Coordinator at the People’s Archive of Rural Ontario (PARO). This exciting temporary part-time role from November 2023 to April 2024 (7 hours a week, flexible) offers you a unique opportunity to contribute to an essential mission – celebrating and preserving rural voices and stories across Ontario. You'll work remotely, receive training from our dedicated team, and have the possibility of extension. This position is currently open to active UofG students only.

Compensation: Hourly rate determined based on experience. $25-28 an hour + 4% vacation pay.  


About PARO: The People’s Archive of Rural Ontario (PARO) is an online archive dedicated to documenting and celebrating rural voices and stories. Affiliated with the University of Guelph, our mission is to contribute to the recovery, preservation, and revitalization of rural Ontario. We collect personal and community stories from a broad range of sources to be produced for the archive as text, audio, video, and/or photography. PARO prioritizes diversity and the inclusion of underrepresented rural people. We are committed to creating a platform where rural stories are valued and shared.  Visit our website to learn more: 


Job Duties & Responsibilities

Key duties and responsibilities include:  

Website Design, Management, and Integration:  

  • Re-design and streamline the PARO home website for optimized user experience using WIX 

  • Connect PARO’s partner sites, such as ROI-Connect, to our website. 

  • Integrate a digital story mapping feature on the PARO website.


Revise Categorization/Tagging System:  

  • Design a new content tagging system within WIX to improve story categorization for easy accessibility by visitors 


Social Media Strategy and Management:  

  • Create and execute a comprehensive strategy for social and traditional media  

  • Assist with the development of a variety of communications: posters, flyers, media, photography, newsletters, written resources, and social media  

  • Build and maintain relationships with community partners through social media outreach  


Community Building, Engagement and Volunteer Recruitment:  

  • Alongside the PARO team, develop a strategy for building a network and community of volunteer storytellers, curators, and editors  

  • Be the primary point of contact for members of the public and U of G community who may be interested in PARO or have questions about the archive  

  • Actively engage with potential volunteers and partners to grow PARO’s community  


Partnership Development:  

  • Develop connections and lead conversations with potential and existing partners that are strategic and contribute to PARO’s growth and sustainability  


University of Guelph active student status required. 

Position Requirements: 

  • Bachelor’s or Master’s Degree 

  • Strong balance of technical capacity to work with websites while also being creative, and ability to take initiative on their own.  

  • Excellent oral and written communication ability is imperative.   

  • Understanding and experience with rural knowledge and issues is desired.  

  • Prior experience in communicating and writing for a wide range of audiences, community-engaged research, and collaboration with diverse stakeholders are considered an asset.  

  • This role will be remote; candidates must have reliable internet access and a computer. 

How to Apply 

 Please submit the following by October 27, 2023 to  

  • Up-to-date CV. 

  • A short statement of interest (not exceeding 500 words) describing relevant experience and your interest in this position.  

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